Women Are ‘Claiming Their Power’ in Investment Clubs of Their Own

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Market and Price Marketing research can give a business a picture of what kinds of new products and services may bring a profit. For products and services already available, marketing research can tell companies whether they are meeting their customers' needs and expectations. By researching the answers to specific questions, small-business owners can learn whether they need to change their package design or tweak their delivery methods--and even whether they should consider offering additional services. A good market research plan indicates where and who your customers are. It will also tell you when they are most likely and willing to purchase your goods or use your services. That's why it's important to ask the right questions, in the right way, of the right people. Research, done poorly, can steer a business in the wrong direction. Here are some market-research basics that can help get you started and some mistakes to avoid. Types of Market Research Primary Research: The goal of primary research is to gather data from analyzing current sales and the effectiveness of current practices.

This story appears in the March announce of Entrepreneur. At the time, I was broke, inexperienced, and overwhelmed. Zohar Lazar Where to begin? Everything stems from a commitment to take the first steps. You can make excuses all day — too busy, also tired, too cash-strapped — but bear in mind than nearly half of U. They have struggles, too. Here are the steps that helped me get available, and that can help you, also.

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